An anti-aging cosmetic product is something that you can apply to your skin or hair to make you look younger. It may mask dark spots on the skin, conceal blemishes and wrinkles, add moisture to dry skin, or hide grey hair. It may also protect the skin from environmental stresses throughout the day. If the product has a altering effect on your skin cells, an action that literally restores physical vitality by adding moisture, building collagen, or redistributing skin pigment, it may also be referred to as a cosmeceutical.

The anti-aging cosmetic product has truly come of age in the 21st century. Formerly luxury products afforded by few, these products are now routinely used by young and old alike. They range from sunscreens and sun blocks to protect skin from the harmful rays of the sun, to creams formulated with vitamins and minerals to booster cell health and reverse the damage already done to function and appearance by the insults of everyday life.